Studio 707 Expands Digital and Virtual Marketing Capabilities As Demand for Online Experiences Grows
Napa-based creative communications agency develops custom digital initiatives for wine, food and retail clients.
The Studio 707 tribe has grown their digital marketing and social media offerings, giving their clients new ways of reaching consumers who are still at home, online and seeking connection. Responding to shifting behaviors during recent the shelter in place period, the agency launched new programs that deliver engaging, entertaining brand stories straight to consumers’ screens.
“Virtual experiences aren’t going away. Even as our country opens up, many consumers find they appreciate the convenience and intimacy of interacting with brands in a more casual way,” said Ashley Nicole Teplin, founder and creative director of Studio 707. “Whether it’s a virtual wine tasting from a vintner’s home kitchen or a video chat with a personal shopper, we’re working with our clients to create personal relationships with their fans, in a way that makes sense for each brand.”
Studio 707 has also introduced more robust digital advertising solutions, including audience-targeted display ads, geofencing, retargeting, and native content with in-depth reporting. The addition of digital advertising was a natural extension of the agency’s expertise in content creation, and the often-requested service complements the tribe’s social media management practice.
The agency’s website also has a fresh new look in collaboration with local artists. Founder Ashley Nicole Teplin, who has a background in studio art, is a passionate supporter of the Napa art community, and features original works by local artists on the Studio 707 site. Launching today are new line drawings by Kristina Young. Young is the visionary behind the Napa Community Quake Mosaic public art installation, which honors and memorializes those affected by the earthquake that hit the city in 2014. Her work is also represented in the di Rosa collection and many private collections. Visit Studio-707.com to see her unique drawings.
About Studio 707
Launched in 2019, Studio 707 is a creative communications agency serving wine, specialty food and lifestyle clients. Combining traditional public relations with visual and digital content, the team specializes in media relations, video, editorial and social strategy, and developing programs that spark curiosity and drive brand relevance. Learn more at http://www.studio-707.com, or follow @Studio707 on Twitter or @Studio707Tribe on Facebook, Instagram, and YouTube.