The Trade Group Named One of Chief Marketer's 200 Top Marketing Agencies of 2020

The Dallas-based firm was selected as one of the top agencies in the Design & Innovation Marketing category. Chief Marketer describes the top 200 agencies — the CM200 — as “thought leaders in their craft and representative of the best of the marketing industry.”

The Trade Group, an award winning, event marketing and creative design firm, is pleased to announce that it has been recognized as one of Chief Marketer’s 200 Top Marketing Agencies of 2020 (CM200). This exclusive, comprehensive list of brand engagement and activation agencies is the only one of its kind to shine a spotlight on 11 categories and specialties that Chief Marketer recently referred to as “the fastest growing channels in marketing today.”


According to Jessica Heasley, Group Editor & Publisher at Chief Marketer, the CM200 was launched three years ago “to shine a spotlight on this vibrant and fast-growing agency community, and to help modern marketers find the partners that will help them craft the kind of campaigns that modern consumers demand.”


While The Trade Group has long been known for its trade show expertise, the company’s services and solutions have expanded greatly over the years. As Stephanie Chavez, Director of Marketing at The Trade Group, explains, “We may be known for building innovative trade show exhibits but that isn’t all we do. Our team also specializes in creating successful experiential activations for trade shows, live events, brand activations, retail environments, esports events and more.”


Chavez believes her organization’s ability to cultivate and maintain a client list including some the most well known companies in the world has reinforced the company’s reputation for being a reliable, first-class brand engagement and activation agency.


As she explains, “We have built enduring relationships with some of the biggest names around, including Facebook, Google, DFW International Airport, Southwest Airlines, American Heart Association, Texas Instruments and many more. I believe our reputation speaks for itself.”


During that time, The Trade Group has also been recognized for several experiential activations the company has created. These include the award winning Blizzard Diorama for Blizzcon, the Riftwalk, a popular travelling activation for League of Legends fans, plus multiple awards for Facebook Gaming activations.


“Our team has worked really hard to make a mark in this growing vertical. The CM200 includes the best of the best in our industry, so we are truly humbled and honored to be included among this top-rate list of brand experts and experiential agencies,” Chavez says.


To learn more about The Trade Group’s services and solutions for trade shows, experiential activations and other live events, visit or call 800-343-2005 to speak with a sales consultant.


The Trade Group is an award winning, full-service event marketing and creative design firm, specializing in trade shows, esports events and activations, corporate events, brand activations, retail merchandising, commercial graphics and experiential solutions. Since 1986, the company’s team of live event, design and engineering experts has helped thousands of clients amplify their brands and successfully navigate a wide range of events and experiences. Clients rely on The Trade Group for: event ideation, creation and production; esports expertise; exhibit design and fabrication; graphic design and production; strategic marketing solutions; technology integration and more.

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