color education

Where In The Design Stage Does Color Belong?

Learn the many ways people attempt to communicate color with one another and why some adjectives work and others fail. Learn why color companies need a color name and a color number and more.

Material Virtualization with PVH

Author: Shoshana Burgett, Pink Elephant Productions RYAN STANLEY, GLOBAL COLORIST, MATERIALS, AND COLOR INNOVATION PVH’S SUCCESS CREATING RELIABLE VIRTUAL MATERIALS

Digitizing A Brand’s Color Palette

We chat with Ryan Stanley from PVH about the digitization of the brand’s color palette and the value of partnerships between design teams and color and material groups.

Understanding Color Theory

Why does the color look different in a store than at home? Understanding color perception helps designers minimize color change.

You Were Taught Color Wrong

Red and blue don’t make violet. Red, green and blue make white, and the way we teach color needs to support the technology and world we live in. One of RGB and CMYK.