Color Vision


Where In The Design Stage Does Color Belong?

Learn the many ways people attempt to communicate color with one another and why some adjectives work and others fail. Learn why color companies need a color name and a color number and more.

Colorkarma Naming

Color Names Vs Color Numbers

In another episode of structured color – we discuss the reasons behind a color name and color numbers and where the delineation happens.

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We share why colors shift under different types of lighting conditions — discussing the different types of lighting and why it varies across industries and brands.