We are hired by medium and large organizations that aren’t getting the results they want from their marketing activities. Their message or product is not resonating with customers, and sales are not progressing as expected.

Every company has an ‘elephant in the room’; a problem ignored, avoided, or pushed out for too long.  At Pink Elephant Consulting, we work with businesses to understand their challenges and incorporate Voice of the Customer (VoC) research into their product, pricing, marketing, sales, and innovation strategies.  Our expert team can help take complex customer requirements and technical information and turn them into compelling marketing messages and go-to-market strategies.

Our goal is to create consistency in your business. Trained in Six Sigma, Danaher Business Systems and ATS Business Model, we facilitate process improvements, and workflows for businesses that create repeatable processes for employees, along with training and documentation to support those processes.

We bring 75+ years of experience that encompass usability, content creation, design thinking, sales training, and customer insights. Our consultants specialize in taking complicated processes, procedures, and terminology and turning them into easy-to-understand marketing material that is compelling, actionable, and impactful. Our storytelling approach leverages visually appealing graphics and content that nurtures and grabs the consumers’ attention.

The Pink Elephant consulting team consists of thought leaders and experts in design thinking, sales, training, lean manufacturing, and marketing. We have been at the forefront of personalized production, on-demand manufacturing, omnichannel communications, helping companies of all sizes engage with their customers in meaningful ways.